Development Guide

The RD layer designates areas that strategically prioritize the location and concentration of regionally serving retail and entertainment uses. This includes major national retailers that have a regional draw, as well as concentrations of retail that draw visitors from outside of the city.

Uses that generate sales-tax are a priority within RD areas. Complementary uses such as office, entertainment, high density housing, and services may be appropriate as limited secondary uses, provided they are inter-connected to create mixed-use urban centers.

Density Range

* SFA = Single Family Attached; MF = Multifamily

DEVELOPMENT POLICIES

1.0  Site Design, Building Form, and Location

  1.1  Site Design

• Provide heavy landscaping along all frontages.
• Allow customer-oriented development to exceed the traffic compatibility range, provided mitigation strategies contained in the compatibility matrix are employed.
• All signage should be designed to provide visual coherency, which includes a consistent and cohesive pattern of materials, lighting, and height. No more than two primary centralized signs per center should be allowed.

2.0  Automobile and Pedestrian Connectivity

  2.1  Automobile Connectivity

• Provide cross access to connect the vehicular and pedestrian networks between individual retail, commercial and housing developments.
• Development should take access off of streets intersecting arterials. Mid-block development should use shared access points.

  2.2  Pedestrian Connectivity

• Include an internal pedestrian system that allows customers to park once and conveniently walk to several destinations within a retail center.
• Provide safe and direct pedestrian and bicycle access from adjacent public streets and trails.