Initiate new efforts to reduce sign clutter and improve the aesthetics of signs, while allowing for adequate and visible business identification by the following potential measures:

  • Restrict new billboards and eliminate or reduce the number of existing billboards.
  • Require non-conforming signs to be removed or be brought into compliance with existing regulations within a specific timeframe.
  • Consider new standards in the Sign Ordinance to improve limits on the size, height, and number of signs.
  • Improve proactive enforcement of the City’s sign regulations to curtail the placement of illegal signs and ensure adequate maintenance of signs.