We will continue to create and enhance amenities such as parks, roadways, transit, cultural and recreational facilities, special districts, and gateways. The MAPS programs have generated tremendous momentum for our city, but we cannot rest on past accomplishments. Instead we must continue our efforts to create great places at neighborhood, citywide, and street levels. In the future, these amenities will include public spaces, street corridors, transit facilities, cultural and recreational attractions, special districts, and community gateways.

Connections like the Bricktown Canal connecting Bricktown and the riverfront, the SkyDance Bridge, the riverfront greenway and in the near future the modern streetcar and trails projects have been as important as individual destinations. Signature transportation corridors are also vital parts of the cityscape. To this end, the City will explore the feasibility of installing and maintaining landscaping and public art along key transportation corridors to enhance the City’s appearance, image, and sense of place. Features like gateways can mark the transition from one district to another, and help emphasize the distinctiveness of Oklahoma City’s special districts.

We will build on the success of our special districts to attract residents and businesses. Downtown, Bricktown, Midtown, the Plaza, Deep Deuce, the Paseo, Stockyards City, Automobile Alley, Heritage Hills, and others are important districts that contribute strongly to Oklahoma City’s sense of place and identity. Future districts like Core to Shore will contribute to Oklahoma City’s collection of urban places. The City will continue to invest in features that make these existing and future places centerpieces of our community by catalyzing development, increasing land use diversity, building quality of life amenities, and promoting family-friendly features.

Catalyzing development. Urban housing has proven to be a staple of downtown and urban district revitalization. Residential development not only creates a market for more local services but also creates a comfortable environment that brings other people in from around the city and region. The City will continue to guide housing development to urban districts to increase activity and support demand for new retailing. Special focuses will include Downtown and surrounding areas and the new Core to Shore neighborhood. The City should also place a priority on establishing a signature retail development or a retail/housing mixed-use development.

Diversifying land use. Increasing land use diversity in urban districts will help attract and retain visitors and support development momentum. For example, Bricktown’s first development phases concentrated on offices, bars, and restaurants. But the historic district has become more vital with nearby housing, retailing at different scales, and hospitality uses, and this type of diversification should accelerate. In special districts, City policy should attract a balance of retail, residential, employment, and recreational uses.

Investing in amenities and activities. The City can strengthen downtown’s and other districts’ senses of place and increase activity by encouraging and investing in more public plazas, public art, parks, indoor recreation facilities, and arts and cultural facilities.

Building family-friendliness. We can help attract and retain a variety of households to downtown and other urban districts by promoting and enhancing them as family-friendly places to live and play. Attention to street design, land uses (particularly around the downtown school) and public safety can help promote this image.

We will establish a place-making program. The City will establish a program to develop place-making capacity in the city and promote both the economic and quality-of-life value of place-making investments. The program will establish partnerships and provide funding on a regular basis, including attention to small, neighborhood-scaled projects.

A significant part of this program is communicating the message of Oklahoma City’s places to the outside world. This both benefits businesses directly through promotion and supports city marketing and talent recruitment efforts. The Chamber of Commerce and Convention and Visitors Bureau are major partners in this effort.

We will designate additional special districts. The City will foster more specialized districts for large cultural or ethnic groups to promote diversity and improve perceptions of the city. For example, Capitol Hill could grow as the center of an emerging Hispanic/Latino district, with appeal to people throughout the region. New special districts would include thematic infrastructure, amenities, design, public art, and streetscape improvements. Appropriate areas should be identified for special districts, followed by preparation of plans that establish design guidelines and strategies to capitalize on cultural meaning.